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Senior Growth Marketer - Remote 🔥


Tuff is a growth marketing team working with clients to drive growth by creating, managing, measuring, and optimizing high-performing acquisition campaigns. We’re a fully remote and small team with endless opportunities for autonomy, ownership, and impact.

We work with clients in nearly every industry and a typical engagement with Tuff includes Paid Search, Social Ads, SEO, Content Strategy, Creative, and CRO. Every account has a dedicated Growth Marketing lead and is supported by various channel experts.


As the eighth Growth Marketer at Tuff, you will be responsible for overseeing the growth and increased visibility for 5-8 clients. You will work with channel experts at Tuff to prioritize high-impact growth campaigns to quickly drive R.O.I. and key learnings. Then, invest in additional campaigns to scale up what works.


Requirements

Here’s what you’ll be doing:

  • Uncover and holistically understand a company’s existing performance to find the bottlenecks preventing the business from achieving its traffic and revenue goals
  • Help Tuff clients grow with Paid Search, Social Ads, SEO, Content Strategy, Creative, and CRO tactics and strategies.
  • Assess qualitative and quantitative data to make informed decisions about growth tactics and priorities
  • Define your measures of success and track core KPIs for each business you work with
  • Build growth marketing roadmaps for clients using Tuff’s framework
  • Design and run a variety of new scalable (and unscalable) marketing experiments including campaigns on Google, TikTok, YouTube, and other channels
  • Set projections and forecast results using historical data for each client
  • Map and improve conversion funnels for clients

Within 1 month, you'll...

  • Shadow Ethan, Hannah, and Ellen on three existing Tuff clients to learn more about Tuff’s growth marketing process
  • Assist in setting a growth marketing strategy for 2 clients
  • Complete SEO, Facebook, Google, and CRO courses with the Tuff team to learn our process for each channel

Within 3 months, you'll...

  • Manage five clients as the primary growth marketing lead, meeting with them weekly
  • Prioritize a combination of different growth tactics (landing page development, paid campaigns, CRO optimizations, new ad creative, etc)
  • Execute campaigns on a regular basis
  • Contribute to the Tuff blog and on social channels
  • Meet weekly with channel experts at Tuff to develop specific strategies for each of your clients

Within 6 months, you'll...

  • Manage seven clients (max ammount) as the primary growth marketing lead, meeting with them weekly
  • Prioritize a combination of different growth tactics (landing page development, paid campaigns, CRO optimizations, new ad creative, etc)
  • Contribute to the Tuff blog and on social channels
  • Manage execution and impact results for each of your accounts
  • Meet weekly with channel experts at Tuff to develop specific strategies for each of your clients

Things can change quickly at Tuff. This breakdown isn't prescriptive but intended to give you a better sense of the role.



About you:

  • You have 4+ years of experience as a growth marketer with a background that includes data-driven Paid Media, SEO, Google Analytics, and CRO.
  • You have an inclusive, hands-on client management style with proven experience clearly communicating growth marketing strategy.
  • You have a learning mindset. You are committed to getting better every day.
  • You have a bias toward action and are both efficient and adaptable.
  • You are a driver, focused on making an impact on the organization and clients every day.
  • You have demonstrated success testing and uncovering useful insights and sharing them in an engaging form that inspires people to take action.

Benefits

We are a passionate team of thirty-five distributed across the U.S.

You’ll work closely with the whole team. In particular with Richard, Hannah, John, Tim, Kristin, and Ethan to get up to speed on current clients and iterate on the Growth Marketing process at Tuff.

Fully remote - work from anywhere you want

Comprehensive health, vision, and dental coverage

401(k) with matching

Unlimited PTO policy - and we encourage you to take it!

Parental Leave - 100% paid 12 weeks

Home office or co-working space stipend

$125/month internet reimbursement

Continuing training stipend of $1,500 annually

  • Wellness day every quarter

Annual team retreats!

The starting salary range for this role is $90,000 to $115,000 (we use a compensation formula that adjusts for experience).

Applicants must be based in the United States.

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