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Demand Generation Manager 🔥


Summary: 

Attendify is changing the event technology landscape by empowering conference planners to adapt to a virtual and hybrid future with engagement, registration and data management tools that enhance the attendee experience. We work with thousands of events for clients like Google, Bloomberg, Amazon Web Services, Informa, Phillips, Paypal, and Harvard.



We’re looking for an experienced, creative, marketer to join our growing team as Demand Generation Specialist. In this role you will drive day-to-day marketing at Attendify and work directly with leadership to amplify our market presence and fuel demand gen. You’ll have a unique opportunity to do your best work with a product that’s rapidly evolving in light of the coronavirus pandemic. We’re in the midst of a major pivot, but already seeing tremendous traction with our new virtual product.



This role is perfect for a mid-level marketer (2-3 years experience) who is looking to accelerate their career and truly take ownership of marketing execution at a technology company with a meaningful market impact. If you’re passionate about growing as a well-rounded demand gen marketer who’s proficient strategically and can roll up their sleeves and get things done, we’d love to hear from you. This position is open for anyone living anywhere in the United States and is 100% remote.



Responsibilities: 



  • Own top of the funnel metrics and drive consistent growth in marketing qualified leads.
  • Develop and execute multi-channel demand generation programs, with a focus on search, social media and display
  • Work with leadership to understand and refine our product, positioning, messaging and story.
  • Guide content marketing strategy and leverage content throughout the funnel, with a focus on targeting and segmentation.
  • Own the marketing automation platform to nurture leads and deliver them to sales.
  • Own the measurement, reporting and optimization of demand generation activities.
  • Manage our content and paid media agency relationships on a day-to-day basis.



Requirements: 



  • 3+ years of experience in a demand gen marketing role in a software/technology organization, B2B SaaS preferred.
  • A test and learn mentality with a hunger to experiment and leverage technology to drive growth.
  • A deep understanding of and experience with content-driven marketing strategies at the top, middle and bottom of the funnel.
  • A working understanding of paid media strategies across search and social.
  • Experience building and managing nurture campaigns in HubSpot or similar marketing automation platforms.
  • A solid project management foundation to effectively drive multiple concurrent projects.
  • Customer-focused with enthusiasm & empathy for genuinely improving how we can serve our clients in the corporate, nonprofit, and event industries.
  • SEO experience a plus.



Benefits: 



  • Competitive salary & career growth opportunities, based on experience.
  • This position is remote, apply from anywhere in the USA.
  • Unlimited vacation policy.
  • Competitive benefits including health + dental + vision + 401k.
  • Pick your own equipment, laptop, monitor, etc.
  • Dynamic work environment where you can be part of creating a new and innovative product.



Send us your resume, a cover letter and we’ll be in touch.



Equal Opportunity Employer:

Qualified applicants with arrest and conviction records will be considered for the position in accordance with the Fair Chance Ordinance. Attendify is proud to be an Equal Opportunity Employer.

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