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Marketing Specialist - Remote | Wfh ๐Ÿ”ฅ


The role of the Marketing Specialist is to give voice to BetterLesson and spread the word about our incredible work in the education industry. We are looking for someone who can work collaboratively with various teams to promote our brand through multiple channels including social media, conferences, newsletters, and our website.

Responsibilities

As the Marketing Specialist, you will report to the Senior Manager of Marketing Operations and will be responsible for several key tasks including

Collaborating with design, writing, and marketing teams to publish blog articles, webinars, case studies, guides, and podcasts that establish BetterLesson as a thought leader in the education industry.

Scheduling, supporting, and monitoring our organic social media accounts to raise brand awareness, support marketing campaigns, and drive conversions.

Coordinating with our Sales team to act as a vendor liaison and handle the inventorying of conference and other networking event materials and supplies.

Utilizing Hubspot to assist with marketing campaigns, including creating lists, automation, emails, landing pages, reporting, sequences, campaigns, social media, etc.

Building Hubspot and WordPress website content and landing pages to assist in executing campaigns that drive marketing sourced revenue for BetterLesson.

Compiling marketing data on a weekly basis to support departmental performance initiatives.

If you have a Bachelor's degree in Marketing, Business, or a related field, or equivalent experience, an interest in supporting marketing initiatives in K-12 education or the EdTech industry, exceptional written and verbal communication skills, and are able to multitask, manage your time, and remain organized, then you may be the perfect fit for this role.

We offer a competitive salary, health and other employee benefits, equity in the business you are helping to build, a flexible schedule and vacation policy, and the opportunity to work with an awesome team to solve important problems. Additionally, you will have the chance to spend everyday working to improve outcomes for teachers and students.

Come join our team and make a difference in the education industry!

Employment Type: Full-Time

Salary: $ 37,000.00 89,000.00 Per Year

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