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Content Marketer - Social Media & Pr 🔥


Why work at Logiwa?

Logiwa is a rocket headed straight for the moon! Since 2017 we've grown to become the leading provider of cloud-powered ordering and fulfillment software for B2C and Direct-to-Consumer companies in an industry that's growing by leaps and bounds. As e-commerce continues to take off, the sky is not even the limit for us.

If you're looking for a place where your career can take off, for a company that is passionate about their people, and for products that are helping redefine the way companies do business, then we're looking for you!

We provide a fun, inclusive, and collaborative environment with endless opportunities for growth. Whoever you are–rocket enthusiast, mountaineer, chess master, or Netflix binger–come find your place with us here at Logiwa. Take a look and see how you can contribute to this fast-growing team.

The Job Details

The Content Marketer plays a critical role in executing the content strategy that supports Logiwa's demand generation, brand awareness, thought leadership and product campaigns. Focusing on social media and public relations, you will create original and engaging content for our social media accounts and coordinate the development and distribution of content for our target media. You will be responsible for researching and writing content, and developing supporting images, infographics, captions, and videos. A deep interest in current social media trends is required to be successful in this role. The successful candidate will be able to master different writing styles and tones of voice, depending upon the intended audience, ultimately attracting potential customers with content of interest.

What You'll Do:

  • Work closely with senior marketing leaders and outside PR resources to execute Logiwa's PR strategy
  • Create content suitable for the various social media platforms, LinkedIn, Twitter, Facebook, YouTube, and Instagram, ensuring every piece aligns with our brand voice
  • Collaborate with the marketing team to ensure that every piece of content is relevant and helps the company maximize engagement, reach, and sales
  • Use social media to engage customers, partners and industry influencers, respond to questions or complaints, and to promote company initiatives
  • Monitor social media and company website metrics
  • Suggest new ways to promote company offerings and reach consumers via social media channels
  • Create compelling headlines and body copy that will capture the attention of the target audience
  • Research and fact-check data on assigned topics. Research may include conducting interviews with internal subject matter experts, partners or customers.
  • Manage editorial calendar and deadlines to ensure earned or owned content is completed and submitted on deadline
  • Maintain a working understanding of the industry, and industry and competitive news

You Have:

  • 5+ years in a content marketing or writing role in a B2B tech and/or SaaS company
  • Deep knowledge of social media trends, hashtags, and engagement strategy, with proven experience creating effective content on platforms like Twitter, TikTok, Facebook, Instagram, and YouTube. Experience using platforms to manage multiple social media channels (like Sprout Social, Hootsuite, Loomly, etc.) is required.
  • In-depth knowledge of and experience working with style guides, such as Chicago Style or AP Style
  • Excellent command of the English language, especially the rules of syntax, punctuation and grammar
  • Working knowledge of PR processes and methods, and the ability to work with PR specialists to drive projects to completion
  • Experience working with creative tools like Adobe
  • Excellent research and analytical skills
  • Attention to detail and the ability to manage multiple projects and meet deadlines
  • The ability to work collaboratively, both within your own team and with executives of other departments
  • A BA/BS in Communications, Journalism, Marketing or a similar field, or a combination of experience and education/training equivalent to a four-year college degree

Benefits:

At Logiwa we offer:

  • Flexibility to work fully remote, or hybrid if you desire (Our Chicago office has free breakfast and snacks daily, as well as a weekly happy hour!)
  • 15 days of paid time off + 5 personal days annually, and your birthday as a paid holiday
  • 100% employer-paid health and dental insurance
  • Other insurance offerings including: vision, life, legal, and pet insurance
  • 401(K) and free access to a confidential certified financial advisor
  • Employee Assistance Program - confidential counseling and advice available by phone, web, or text
  • Community engagement opportunities like quarterly volunteer days

Is this not the right job for you? No worries! Take a look at some of our other openings and see if there may be something else that catches your eye!

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