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Product Marketing Manager 🔥


Salary: $90 - $110

Overview

  • While this is a fully remote (EST) opportunity, candidates must reside in Baltimore, MD - Boston, MA - Los Angeles, CA - San Diego, CA - Houston, TX to be considered.

Our client is seeking an experienced Product Marketing Manager who is knowledgeable and passionate about building new products and platforms to support their Creator and Developer communities. The ideal candidate will have experience with conducting competitive and market analysis, identifying product opportunities, informing product concepts, defining value propositions, and developing programs.

They are looking for an individual with experience presenting to leadership who can clearly communicate how and why their platforms provide meaningful value to developers and creators. The ideal candidate will know how to positively impact customer sentiment and drive new behavior, effectively collaborating with cross-functional teams for brand building, product positioning, and creative marketing. The right person for this role will sit at the center of a cross-functional set of relationships that include external partners, product teams, business development, and outbound marketing to balance the needs and growth opportunities for creators, developers, and external partners. The ideal candidate will display strong project management and organizational leadership skills.


RESPONSIBILITIES

  • Be able to clearly articulate product opportunity and vision that delivers meaningful value to creators and developers
  • Conduct competitive and market research to garner insights that help drive strategic decisions and product roadmaps
  • Partner effectively with Product Management and other related product teams to develop world-class products that resolve creator/developer needs
  • Drive developer proficiency and skills through the creation and management of educational content, events, and strategic programs
  • Author strategic briefs and partner with Marketing Communications to support the development of engaging developer-facing communication such as blog posts, social posts, guides, and keynote presentations that instruct developers and demonstrate new ways to leverage our tools
  • Partner with cross-functional teams to tell the story around our products, brand, and developer ecosystem in a cohesive way
  • Stay up-to-date with current industry trends, identifying opportunities to present ourselves as a leader and innovator
  • Organize and coordinate plans and materials for key events such as F8 and Oculus Connect, our annual developer conferences, as well as regional events such as hackathons, boot camps, and workshops

MINIMUM QUALIFICATIONS

  • BA/BS degree
  • 7+ years work experience in strategy and/or consulting, marketing products to a developer, or tech enthusiast audience
  • Experience communicating with a variety of audiences and stakeholders
  • Experience thinking creatively and strategically with proven project management experience
  • Experience influencing product roadmaps through relevant research and analysis
  • Experience driving organizational change and influencing strategic decisions/plans
  • Experience working closely with product development and product operations teams
  • Experience working with or running user and market research, and applying research insights to product development
  • Experience working with marketing cross-functional teams, including creative, research, analytics, and media


PREFERRED QUALIFICATIONS

  • MBA or other relevant advanced degree
  • Experience with building and launching platforms, products, and tooling for Creators and Developers
  • Experience with driving engagement, retention and growth for Creator and Developer communities
  • Experience in the VR/AR developer space
  • Experience in a fast-paced, entrepreneurial, global tech company, or start-up environment
  • Experience building educational curriculum and/or training materials for a developer audience

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