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Marketing & Outreach Specialist 🔥


Position Title: Marketing & Outreach Specialist

Position Type: Full Time

Report directly to: Vice President of Strategic Communications


Position Summary:

PsychArmor is a California nonprofit public benefit corporation providing education and support on military cultural awareness to members of the military-connected community and anyone who wants to more effectively engage with them. To advance the PsychArmor mission, we are seeking an experienced, passionate and creative Marketing & Outreach Specialist to support the objectives of the organization.

The Marketing & Outreach Specialist will be responsible for developing and implementing a cohesive digital marketing strategy in order to increase our online presence and improve our marketing, development, and sales efforts. These efforts should be complemented by community outreach and engagement activities to further brand awareness. The Specialist will be working closely with Marketing, Communications, Development and Sales teams to support the advancement of our Programs. Utilize communication skills and military culture knowledge and background to support systemic change through our Train the Nation mission.

The ideal candidate will be a self started with 3+ years of experience in a similar role, a demonstrated ability to anticipate needs, manage and prioritize multiple tasks and communicate effectively, as well as a passion for PsychArmor’s non-profit mission.

Duties & Responsibilities:

Given our national reach, the primary responsibility of the Specialist will be advancing our brand’s interactions with the public by implementing content strategies online. Specific duties will include analyzing engagement data, identifying trends in customer interactions and planning and executing digital and outreach campaigns to build community online and in person.

Necessary Education / Skills / Competencies:

  • Bachelor’s degree in a relevant field

  • 3+ years of experience as a Social Media Specialist, Marketing Coordinator, or similar role

  • Excellent knowledge of Facebook, Twitter, LinkedIn, Pinterest, Instagram, Google+ and other social media best practices

  • Understanding of SEO and web traffic metrics

  • Experience with audience and buyer persona research

  • Good understanding of social media KPIs

  • Familiarity with web design and publishing

  • Excellent multi-tasking skills

  • Great leadership skills

  • Critical thinker and problem-solving skills

  • Team player

  • Good time-management skills

  • Great interpersonal, presentation and communication skills

  • Proficiency with presentation and communication skills, including meeting facilitation skills and leading portions of external calls or meetings

  • Technology savvy including experience with Google Workspace, Zoom, Salesforce, Slack, Canva, Squarespace, Mailchimp, Adobe

  • Experience in working with remote project teams

  • Communication, team-building, motivating and coaching skills are essential

  • Experience working with nonprofit organizations, behavioral health agencies, or government agencies is a plus

  • Veteran, Military Spouse, or experience in the veteran community is a plus

About PsychArmor:

As a nationally recognized nonprofit leader and preferred training provider for military cultural awareness, PsychArmor serves members of the military-connected community and anyone who wants to more effectively engage with them. Our mission is to harness the power of military cultural education to improve financial, social, wellness, and employment outcomes for the military, Veterans, their families, and caregivers. We power learning journeys, from continuing education to customized training, through a rich learning ecosystem-including online courses, curricula, podcasts, webinars, live speaking engagements, social media and so much more. Our goal is human connection. We want to collectively create impact and affect change, one learner at a time. We’re looking for a self-motivated team member who craves a challenge and feels energized to roll up their sleeves and help realize PsychArmor’s unlimited potential.

Equal Opportunity Employer:

As an equal-opportunity employer, PsychArmor is committed to providing equal opportunity to all employees in a work environment free of discrimination and harassment. Hiring and employment decisions are based on organization needs, job requirements, and individual qualifications without regard to race, color, religion or belief, national, social, or ethnic origin, sex, sexual orientation, gender, gender identification, age, disability, HIV status, marital, civil union, domestic partnership, past or present military service, family medical history or genetic information, family or parental status, or any other status protected by law.

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