portal resources jobs companies u unitedhealth group senior marketing specialist, govt programs sales collateral - remote

Senior Marketing Specialist, Govt Programs Sales Collateral - Remote 🔥


UnitedHealthcare is a company that's on the rise. We're expanding in multiple directions, across borders and, most of all, in the way we think. Here, innovation isn't about another gadget, it's about transforming the health care industry. Ready to make a difference? Make yourself at home with us and start doing your life's best work.(sm)

This role will report to the Director of the Agent Materials, Growth Marketing team in developing and executing marketing strategies and tactical plans to promote UnitedHealthcare’s Medicare Advantage and Special Needs product offerings. The Senior Marketing Specialist will work on national initiatives supporting sales agent marketing material needs to help drive membership/sales growth. This position will focus primarily on creating material that reside within the online delivery system for field-based marketing materials. The candidate will work directly with Field Marketing, Sales, Legal, Compliance and other partners to support their goals with marketing expertise and services. The candidate will also partner with the Toolkit Operations team within Government Programs to ensure the successful delivery of campaigns and programs. The candidate will be expected to help lead annual launch strategies as well as assist with ongoing management of reporting, along with best practices set forth for the team. The ideal candidate will thrive in an environment with a high degree of individual responsibility as well as the need to collaborate with key partners within the organization. The ability to manage numerous competing priorities is a must.

You’ll enjoy the flexibility to work remotely * from anywhere within the U.S. as you take on some tough challenges.

Primary Responsibilities:

  • Assist with both the planning and execution of key growth marketing campaigns from start to finish; concept development, identifying tasks and their sequencing, collaborating with internal and external partners (including regulatory partners to garner approvals), develop and execute a holistic material strategy, and deliver results by deadlines
  • Contribute to the compilation of key insights for future campaign development and go-to-market strategies, including formal proposals and recommendations on tactics
  • Become a subject matter expert regarding agent material creation including internal processes and procedures, including a deep understanding of marketing strategies, messaging, and creative components
  • Have a solid understanding of marketing compliance/regulatory requirements within the healthcare industry
  • Establish solid relationships with key stakeholders in order to proactively communicate project expectations and timelines


You’ll be rewarded and recognized for your performance in an environment that will challenge you and give you clear direction on what it takes to succeed in your role as well as provide development for other roles you may be interested in.

Required Qualifications:

  • 3+ years of marketing experience including creating and executing complex campaign materials
  • 2+ years of experience executing direct-to-consumer marketing
  • 2+ years of experience leading marketing campaigns
  • 2+ years of experience leading projects / programs from planning through execution
  • Solid project management background
  • Intermediate or higher level of proficiency with Word, Excel, Outlook and PowerPoint

Preferred Qualifications:

  • Undergraduate degree in Marketing, Communications, or related field
  • PMP certification
  • Healthcare or insurance industry experience
  • Experience helping to lead / facilitate omni-channel marketing campaigns (digital, direct mail, TV etc.)
  • Experience managing internal / external customer requests and demands
  • Medicare and Medicaid knowledge
  • Cross functional team collaboration and communication
  • Strategic thinking and analytical skills
  • Proven communication and interpersonal skills; establishing effective cross-functional partnerships and relationships
  • Full COVID-19 vaccination is an essential job function of this role. Candidates located in states that mandate COVID-19 booster doses must also comply with those state requirements. UnitedHealth Group will adhere to all federal, state and local regulations as well as all client requirements and will obtain necessary proof of vaccination, and boosters when applicable, prior to employment to ensure compliance. Candidates must be able to perform all essential job functions with or without reasonable accommodation


To protect the health and safety of our workforce, patients and communities we serve, UnitedHealth Group and its affiliate companies require all employees to disclose COVID-19 vaccination status prior to beginning employment. In addition, some roles and locations require full COVID-19 vaccination, including boosters, as an essential job function. UnitedHealth Group adheres to all federal, state and local COVID-19 vaccination regulations as well as all client COVID-19 vaccination requirements and will obtain the necessary information from candidates prior to employment to ensure compliance. Candidates must be able to perform all essential job functions with or without reasonable accommodation. Failure to meet the vaccination requirement may result in rescission of an employment offer or termination of employment

Careers at UnitedHealthcare M&R Underwriting & HCE. The Boomer generation is the fastest growing market segment in health care. And we are the largest business in the nation dedicated to serving their unique health and well-being needs. Up for the challenge of a lifetime? Join a team of the best and the brightest to find bold new ways to proactively improve the health and quality of life of these 9 million customers. You'll find a wealth of dynamic opportunities to grow and develop as we work together to heal and strengthen our health care system. Ready? It's time to do your life's best work.(sm)

Colorado, Connecticut, Nevada, or New York City Residents Only: The salary range for Colorado residents is $66,100 to $118,300. The salary range for Connecticut/Nevada/New York City residents is $72,800 to $129,900. Pay is based on several factors including but not limited to education, work experience, certifications, etc. In addition to your salary, UnitedHealth Group offers benefits such as, a comprehensive benefits package, incentive and recognition programs, equity stock purchase and 401k contribution (all benefits are subject to eligibility requirements). No matter where or when you begin a career with UnitedHealth Group, you’ll find a far-reaching choice of benefits and incentives.

*All employees working remotely will be required to adhere to UnitedHealth Group’s Telecommuter Policy


Diversity creates a healthier atmosphere: UnitedHealth Group is an Equal Employment Opportunity/Affirmative Action employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, age, national origin, protected veteran status, disability status, sexual orientation, gender identity or expression, marital status, genetic information, or any other characteristic protected by law.

UnitedHealth Group is a drug-free workplace. Candidates are required to pass a drug test before beginning employment.

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