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Marketing Copywriter 🔥


Overview: Paychex’s marketing team is looking to bring on a Marketing Copywriter! This person will be partnering with stakeholders across multiple business units to translate information into strong marketing copy to develop new prospects as well as retain clients. It is crucial for our new copywriter to understand and demonstrate a compelling, consistent message, tone, and style with writing. Responsibilities:
  • Develops persuasive, high-impact copy for a variety of media types, including, but not limited to, web, video, social, print, and digital.
  • Works with Marketing, Product Management, Sales, and other Paychex departments to strategically position Paychex products. Understands competitor and customer information to clearly explain product features and benefits.
  • Contributes to the content planning process by driving alignment between the needs of key audiences/segments and the business.
  • Partners closely with marketing partners to be a brand steward to ensure consistency in brand voice, tone, and messaging/story across multiple initiatives and programs.
  • Researches industry trends to plan, produce, and analyze the written content created to develop strategic and effective marketing communications. Provides product expertise and high-impact copy for all media types, including print and digital. Works with a theme or concept and develops copy that will drive, achieve and/or exceed business goals.
  • Manages, develops, and adapts workflow processes to ensure delivery of content is accurate and on time.
Qualifications:
  • Bachelor's Degree – Preferred
  • 5 years of experience with an in-house marketing department or advertising/communications agency.
  • Proven exemplary writer, with experience writing for social, video, and/or SEO.
Colorado Compensation: $51,500 - $85,000. Benefits offered to employees include: Medical, Dental, Vision, Paid Family Leave, Life Insurance, 401(k) Retirement, Employee Stock Purchase Plan, Holidays, Vacation and Sick days. You will also have access to Tuition Reimbursement and our award winning and best in class Employee Well-being and Training programs.

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