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Senior Social Media Manager 🔥


Pedago is looking for a Senior Social Media Manager to work on the Quantic and Valar Brand & Product Marketing team. The Senior Social Media Manager role is equal parts creativity and strategy and requires strong organizational skills. This role is responsible for helping our online communities thrive and grow, as well as reaching prospective students with compelling content that prompts them to pursue our programs.

This is not a community management role — it’s much more. The ideal person knows video content creation and distribution, building content specifically for the feed and ideally, has an interest and keen eye for TikTok and short-form videos. They will be passionate about our mission of democratizing education and relish the opportunity to work with, promote, and empower our students and alumni. This role will leverage our highly engaged social communities — sharing success stories, photos, graduation moments, testimonials and beyond — to increase organic word of mouth that boosts awareness and application volumes. This role will work as part of a tight-knit branding and marketing team, and will collaborate frequently with our events and engagement team, admissions, student outreach, and agency teams. This person is a highly skilled communicator and writer with a proven ability to brainstorm original concepts, and have the tactical knowhow and leadership to make it happen. This person thrives in a fast paced environment and is excited by the challenges and opportunities of working at a startup.

What You Will Be Doing

  • Plan, conceptualize, and write creative content for Facebook/Instagram, LinkedIn, Twitter, and TikTok; create yourself (best) or work with freelancers/agencies to product creative assets
  • Be the subject matter expert on all things organic social; educate those around you and be accountable for channel growth
  • Further define and execute on channel specific strategies
  • Grow our repertoire of content and identify new niches that broaden our reach
  • Create briefs to guide agency partners’ ideation and delivery.
  • Guide and uphold brand identity across all social media assets
  • Develop monthly reporting structure; analyze performance of content and continually refine/iterate

Requirements

  • Minimum 7 years of experience working in social media
  • Demonstrated experience building and overseeing a company's social presence from scratch
  • Experience with video content made for social media; strategy, implementation, and optimization
  • Knowledge and mastery of social media tools, metrics, best practices and benchmarks for success
  • Experience and comfort working with data to tell stories
  • Previous close working relationships with those in paid social media marketing and graphic design
  • Able to create and edit content at a basic level (at least) and guide creatives to carry out your vision and strategy

Nice-to-Haves

  • TiKTok: we're looking for someone who's interested and experienced in the platform and who can make it work for us and at a minimum, keep us up to date on platform trends
  • Intermediate to advanced video creation and editing experience using Adobe Creative Suite
  • Spokesperson-style personality: you could star on our channels (especially TikTok!) but most importantly, you are a galvanizing force that can help bring our mission to the masses!

Benefits

  • Employee stock options
  • 20 days PTO in addition to our 9 company holidays
  • 100% employer paid premiums for medical, dental, and vision for employees and their dependents, with buy-up options available
  • 100% employer paid premiums for short- and long-term disability insurance for employees
  • Up to 13 weeks of fully paid parental leave
  • HSA and FSA
  • 401k
  • Tuition reimbursement
  • Education Benefits for the Quantic and Valar degree programs

About Pedago:

Pedago is an education-technology company with a mission to democratize access to high quality education programs and career advancement opportunities. Quantic School of Business and Technology and Valar Institute, our accredited international universities with students and alumni from 50 states and over 100 countries, offer MBA and Executive MBA degrees, along with other disruptively affordable business and corporate training programs. Quantic and Valar combine the best of traditional top MBA programs with the next generation of interactive online learning. Founded by the former CEO and fellow executives of Rosetta Stone, Pedago is a rapidly expanding company seeking candidates who thrive in a fast-paced environment with opportunity for growth.

Pedago thrives on workplace diversity and does not discriminate on the basis of race, color, religion, gender identity/expression, national origin, age, military service eligibility, veteran status, sexual orientation, marital status, physical or mental disability, or any other protected class.

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