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Product Marketing Manager


Product Marketing Manager

At HireVue, our Hiring Intelligence platform is transforming the way companies discover, hire, and develop talent. As member of the Product Marketing team you will be instrumental in helping to bring that message to our market. You will help us expand and continue to educate the market about our our leading talent solutions including video, games and artificial intelligence. We are looking for someone to help us continue to build solutions that differentiate us in additional markets, verticals, and geographies as well as bring new perspectives to our current buyers. Need even more? You will work with an extended team of top marketing talent, a customers base so engaged with results so incredible (real business results), you won't know where to start first. You'll be part of the team responsible for the go-to-market for all of the above.

The Role:
  • Work with a world-class marketing organization to launch industry leading talent solutions to the market
  • Lead efforts to education key stakeholders and buyers on HireVue products in multiple markets and verticals globally
  • Partner with Demand, Content and Event marketing teammates to develop campaigns and event messaging to drive pipeline and engagement
  • Work with Customer marketing to leverage the strength of our mega-passionate customer base to understand usage and engagement
  • Develop an understanding of market/buyer/product relationship to help to devise a go-to-market strategy
  • Partner cross-functionally with product, sales, and other customer facing-teams to unify them around key messages
  • Generate market & customer research to gather insights about buyer and influencer personas, needs and the buying process
  • Influence product development and roadmap through market requirements
  • Write and evangelize product-level documents, launch plans, enablement plans, playbooks, and other solution materials
  • Develop product positioning, messaging and solution content specific to key markets & verticals
  • Collaborate with marketing peers to produce targeted content
  • Use market and buyer insights to influence development of campaign strategies including demand creation and lead generation outreach
  • Develop go-to-market for integrated solution providers to articulate joint value to the market - develop provider marketplace
Requirements
  • Experience with Human Resources or Talent Acquisition
  • Min 5 years in a product marketing function for a B2B technology solution (non-negotiable)
  • Enterprise/B2B solutions provider experience (non-negotiable)
  • Team collaboration skills - proven team marketer
  • Effective communicator - strong product/solution writing skills as well as presentation skills
  • Creative thinker as well as action-oriented - can move from creative process to execution quickly
  • High-performing team player - your passion drives your work
  • Occasional travel required as needed <25>
Benefits

Flexible Paid Time Off | 401K - 5% Matching | Medical, Dental, Vision | 12 Weeks Maternity & Adoption |

HireVue is committed to equal treatment and opportunity in all aspects of recruitment, selection, and employment without regard to gender, race, religion, national origin, ethnicity, disability, gender identity/expression, sexual orientation, veteran or military status, or any other category protected under the law.

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