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Brand Marketing Lead 🔥


Founded in 2008, our Customer represents a global travel community that offers magical end-to-end trips, including where you stay, what you do and the people you meet. They exist to create a world where anyone can belong anywhere, providing healthy travel that is local, authentic, diverse, inclusive, and sustainable. Their website and app uniquely leverage technology to economically empower millions of people around the world to unlock and monetize their spaces, passions, and talents to become hospitality entrepreneurs.

Overview:
We are seeking a B  rand Marketing Lead on a contract basis to help support our Customer’s business needs.

What You’ll Do:
Develop global marketing plans for the greatest business and brand impact, in accordance with consumer understanding, seasonality, maximized earned media, community engagement, and brand health metrics.
Collaborate across functions and markets, to develop highly effective, creatively excellent integrated marketing campaigns, including but not limited to: advertising, social/influencer, digital, partnerships, development and production, media strategy, execution, optimization, and program reporting, ensuring all marketing activities feel local and personal and relevant for our audience.
Partner closely with the internal creative team and external partners to foster a collaboration that delivers high-quality, impactful creative work
Manage analytics and reporting for brand health and marketing activities, working closely with internal marketing, FP&A, and marketing analytic teams.
Conduct and disseminate regular AARs (after action reviews) on projects including results, lessons learned, and best practices.
Manage and track brand marketing budgets and ensure effective budget use, meeting or exceeding efficiency targets.
Work with finance and operations on budget forecasting and actualizing; ensuring timely SOWs and contracts with partners at all times; provide regular activity updates and reconciliation

Must Haves:
10+ years of relevant work experience at a start-up, agency, or client-side marketing org, with a preference in the consumer internet space of travel, design, technology, or lifestyle.
Significant experience working closely with product, creative, growth marketing, and data analytics functions.
Deep experience delivering globally integrated campaigns supported by brand, comms, media, and data strategy.
A passion for creative excellence and craft in storytelling through multiple media types, both emerging and traditional.
Experience applying first-party data and consumer insights research to creative briefs and brand narratives that inspire creativity.
Proven leadership capabilities, building teams, and workflows that enable communication across national boundaries.
Appetite for a fast-paced, collaborative environment and desire to constantly reassess and make the work better.
Excellent written and oral communication, a keen visual sense, attention to detail, and ability to simplify are key.

Education:
Bachelor’s Degree is required.

Hours & Location:
Standard M-F, 40 hours/week . This role is 100% Remote.
All applicants applying for U.S. job openings must be legally authorized to work in the United States and are required to have US residency at the time of application.
Perks are available through our 3rd Party Employer of Record (Available upon completion of waiting period for eligible engage Health Benefits: Medical, Dental, Vision, 401k, FSA, Commuter Benefit Program
Please note : In order to to create a safe, productive work environment, our client is requiring all contractors who plan to be onsite to be fully vaccinated according to the CDC guidelines. Prior to coming into our offices, contractors will be required to attest that they are fully vaccinated. The expected Return to Office date is September 2022.

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