Digital Marketing Manager 🔥
Sheba Consulting is a boutique Fractional Leadership Consultancy, founded in 2009. We help our clients grow, build great teams, become efficient and maximize their profitability.
About the Job
We are looking for a Digital Marketing Manager on behalf of our client, a rapidly growing digital content publisher. The Digital Marketing Manager will create a constantly-growing stream of traffic to designated MDP sites through mailing lists and social media. This is a great opportunity to join a remote, fast paced organization. The position is fully remote, within the Continental US. What you’ll do
- Create and manage mailing lists for select sites - including generating sign-ups and managing content
- Research and define the strategy for generating traffic from mailing lists and social media to MDP sites
- Create and manage a content strategy (including content calendar) for items with high potential for vitality, based on cultural events, holidays, sports, etc.
- Plan and execute organic and paid Facebook campaigns
- Constantly analyze performance and results of each channel activities in order to optimize future targeting, spend and traffic
- US-based, Native speaker of American English
- A bachelor’s degree in a relevant field (or working towards one)
- Work Authorization in the US
- At least 3 years of recent experience in a Digital Marketing Manager role
- Experience with managing mailing lists including segmentation, list scrubbing, lead magnets, funnel creation, gated content, sign-up baits, newsletter creation and automated mailing campaigns
- Substantial experience with Facebook marketing, including content strategy, content creation, organic and paid ad campaigns
- Experience with Google Analytics and similar tools
- Good graphic design skills (e.g. using Canva)
- Good Wordpress skills (inc. handling plugins)
- Base and bonuses
- A great culture, fully remote environment
- Great benefits
- Potential for growth