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Omnichannel Copywriter 🔥


Job Title: Marketing Communications Specialist

Location: Boston MA - Remote

Duration: 6 Months

Omnichannel Copywriter – Pharmaceutical Marketing

Position Overview:

Alexion is seeking to establish a new way of building and delivering omnichannel customer experiences to patients, caregivers, and healthcare providers in the rare disease space. We are seeking a copywriter with pharmaceutical experience to play a foundational role building our in-house creative team.

This role will work on a variety of projects for the Complement business unit for two rare disease states atypical hemolytic uremic syndrome (atypical-HUS) and paroxysmal nocturnal hemoglobinuria (PNH). You will be responsible for creating health-focused web copy, emails, social media posts, as well as other needs that arise within the business unit. Candidate must have a proven ability to distill complicated scientific/medical information into understandable, patient-friendly copy, as well as write at a more scientifically advanced level for our physician audiences.

Key Responsibilities:

  • Develop both static and modular digital content for web, emails, social media, and digital advertising, as needed
  • Manage claims/references as part of medical-legal review submissions
  • Deep understanding of how best to talk to patients, using both internal brand and medical experts and secondary research to refine messaging for assigned disease states.
  • Defend strength of ideas in Medical, Legal, and Regulatory (MLR)review while remaining receptive to feedback and further explorations that may be deemed more effective or appropriate
  • Seek opportunities to optimize, test, or advance new capabilities and share learnings across the organization as the team evolves
  • Participate in daily stand-ups and utilize Jira, as part of the agile marketing process
  • Love for writing and storytelling, with a passion for helping patients
  • Proven ability to clearly communicate complicated medical information in both layman’s terms and to the scientific community
  • Demonstrated ability and flexibility in writing both long- and short-form content that includes rounds of iterations on a single topic
  • Understanding of brand voice using a brand book + auditing materials for adherence to standards
  • Comfortable working cross-functionally across teams (omnichannel strategy, marketing, IT, insights)
  • Agile to respond quickly to a client or internal needs and provide feedback with scalable solutions
  • able to stay focused and affable even with multiple deliverables and deadlines
  • Excellent writing, editing, proofreading, and grammar skills
  • Experience or familiarity with agile marketing and processes
  • Strong portfolio of impactful work in the healthcare/life sciences space
  • Bachelor’s degree + minimum 2 years of relevant work experience in healthcare advertising with digital experience required
  • Healthcare or pharmaceutical experience required, preferably at an agency
  • Demonstrate understanding of digital design, agile methodology, and UX best practices. Familiarity with Figma interactive design tool preferred
  • 8 hour shift
  • Monday to Friday
  • Marketing: 1 year (Preferred)
  • Copywriting: 1 year (Preferred)
  • Pharmaceutical sales: 1 year (Preferred)

Work Location: Remote


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