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Marketing Content Manager 🔥


Date Posted:
5/25/2022

Job Function:
Marketing

Channel Impact is a channel specialty firm that helps companies of all sizes achieve route to market success through partnering. Join us—to grow your career and be recognized as one of the best and brightest experts in the partner community.
Channel Impact is seeking an experienced Marketing Content Manager to join our winning team. In this role, you will be responsible for message development, building positioning statements and creating content for our client in the biotech space. The ideal candidate loves to create all types of digital content and communication and has excellent writing skills. If you have experience creating content for the healthcare, medical, insurance markets or HR, this role is for you!
This is a full-time, salaried position with benefits, for a remote worker within the U.S. or Canada.
What you will be doing:

  • This role will create and deliver on B2B content strategies targeted at Employers, Health Care Providers, Health Systems and Health Plans, and Consumer/Patient marketing teams. You will partner closely with the agencies and other cross functional teams to drive compelling programs to inspire action
  • Execute demand generation and lead generation digital campaigns, in partnership with marketing leads across the business, leveraging digital and social channels
  • Collaborate with internal teams and vendor partners to achieve desired results
  • Own the end-to-end content strategy and create assets that build brand awareness and engage prospects across the buyer’s journey
  • Write meaningful and persuasive content for our client’s website, blog, landing pages, and more, using your knowledge of SEO best practices for copywriting
  • Recommend strategies for content distribution across a variety of channels, including both paid and organic
  • Monitor and optimize these channels to ensure they are performant and pivot when needed

You're a great fit if you have:

  • 4+ years of content marketing experience (Required)
  • Portfolio of written work that showcases your writing and ability to create compelling product content (Required)
  • Experience creating content for healthcare, medical, insurance markets or HR (Strong plus)
  • Experience writing, editing, reviewing, and formatting manuscripts, abstracts, poster presentations, and slide decks
  • Outstanding written and verbal communication skills; ability to articulate technical concepts to a non-technical audience
  • Strong organizational skills, ability to prioritize, manage multiple projects, and meet tight deadlines
  • Good understanding of market forces, customer behavior and marketing tools
  • Working knowledge of marketing automation and content management software
  • Ownership and diligence in execution of projects
  • BA or BS in Communications, Marketing or Business Administration

Our Benefits:

  • Competitive compensation commensurate with experience
  • Full Healthcare Package including medical, dental, and vision insurance, long-term disability insurance, life and AD&D insurance
  • Flexible paid time off
  • Paid holidays
  • 401k & Company Match
  • Learning & Development Stipend
  • Employee Referral Bonus

Channel Impact is committed to creating a diverse environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, religion, color, gender, gender identity or expression, sexual orientation, national origin, disability, age, veteran status or other applicable legally protected characteristics.

Job Type: Full-time

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