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Lifecycle/retention Marketing Manager 🔥


Company Description


Jetfuel.agency is a digital marketing agency specializing in paid ad acquisition for e-commerce clients that are between $5M - $50M in size. Clients rave about our agency’s ability to drive measurable performance, our no BS get stuff done attitude, and our innovative, ground-breaking digital marketing strategies.

Apply jetfuel to your career – read the below and if it gets you excited, apply. You won’t regret the opportunity to learn from some of the nation’s best digital marketers. We are a small, fast-growing agency. And if you want to make an impact here and help us build the next best agency, this is the right place for you.


Job Description


Jetfuel.agency’s team is seeking an Email Marketing Manager to join our team. The ideal candidate will have a balance of proven, data-driven performance chops and creative gusto to help achieve stellar organic results. S/he will be able to draw actionable insights from data and proactively plan out the next steps.

If you have a track record of exceeding goals when it comes to Email Marketing, with a highly proactive attitude, then please keep reading!

This position is fully remote and will involve regular weekly and monthly calls.

WHAT YOU’LL DO

  • Drive overall email marketing strategy and associated tactics to meet all client goals, working closely with account lead(s) and channel leads
  • Manage daily operations of the email marketing channel – marketing calendar, strategy, and content, build and deployment of email campaigns, as well as the A/B testing, measurement, and reporting
  • Build and manage automated email marketing programs for our clients and ensure end-to-end tracking and proper measurement
  • Collaborate with the Creative team to ensure brand guidelines are followed in emails
  • Develop and present reports to the client on a regular basis
  • Generate and analyze data from campaigns in order to identify strengths and weaknesses
  • Report and provide recommendations on the email program performance monthly
  • Use data to continuously test, measure, and optimize the email marketing program
  • Partner and collaborate cross-functionally with marketing and creative teams

Qualifications
  • 2-3 years experience in email marketing production and end-to-end campaign management
  • Proven ability to launch and manage successful campaigns
  • Organized and detailed with preparation work during client calls; especially on deliverables that are time sensitive and requires collaboration with both our internal teams and client PIC’s
  • Excellent communicator who is able to craft and tell a consistent story to executives, team members and clients via written and verbal communication
  • Expertise in email best practices, including segmentation, deliverability, copy and design approaches.
  • Hands-on experience with email platforms such as Klaviyo, Retention Science, MailChimp, Iterable, Cordial or similar
  • Strong analytical and strategic copywriting skills, understanding of A/B testing practices, ability to draw conclusions from data and take action accordingly
  • Working knowledge of HTML/CSS for email coding
  • Basic knowledge of Photoshop/Illustrator for basic graphics work

MUST-HAVE'S

  • A team-oriented mindset and the ability to work with a wide range of individuals
  • Excellent writing, grammar, and communication skills
  • Deeply analytical with a bias for action

Preferences (but NOT a MUST)

  • Natural leader with ability to motivate, coach and drive teams forward

Additional Information


BENEFITS

  • Competitive Pay
  • Paid Time Off, so you can take some time off to recharge
  • Deep Work Wednesdays: no scheduled meetings on Wednesdays
  • 100% Remote: avoid the stress and hassle of a commute and raise your productivity
  • Flexible work schedule - integrate work with your life instead of the other way around
  • Raise your game: work with highly driven individuals and grow professionally and personally
  • Upcoming in 2022:
    • Moving and office set-up allowances
    • Stressbusters (Headspace subscription, Gym stipend)
    • Education stipend (Professional Development, i.e. conferences, online training, books, etc.)
    • Retirement benefits with vesting options (for USA hires)

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