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Sales Manager Events + Media 🔥


Company Description
  • Job Title: Sales Manager (Account Manager), Events + Media
  • Division: Informa Tech, EIT Pillar
  • Reports to: Natalie Bustamante, Director, Sales, Events & Media
  • Direct Reports: N/A
  • Location: New York/Remote*

About Informa Tech

Informa Tech serves 9 market pillars including Artificial Intelligence, Components & Devices, Cybersecurity, Enterprise IT, Game, Industry Verticals, Internet of Things, Media & Entertainment and Service Providers. We offer an unrivaled reach to decision-makers in the technology marketplace, leveraging over 100 recognized brands trusted for research, information, education, and networking.

About Informa

Informa is a leading business intelligence, academic publishing, knowledge, and events group. We help customers in hundreds of professional, commercial, and academic communities connect and learn, and create and provide access to content and intelligence so they can work smarter and make better decisions faster.


Job Description


Are you a star who thrives on building new relationships, driving complex sales, and ready to take the next step in your career with the technology market’s leading media and event company? Do you have the heart of a hunter and the soul of a strategist?

Informa Tech is seeking the next great media and event sales professional. You will have amazing success at Informa Tech if you are a motivated team player with long-term growth and development aspirations. Please apply if you are ready to jump in and start contributing right away on Enterprise Connect, NoJitter.com, and the suite of ICMI events/media serving the fast-paced Enterprise IT market.

With a focus on growth, new business, and expanding customer base, the products in this portfolio are poised for an amazing year in 2022-23. Technology has been leading the charge in keeping companies running. We would love to have you join our team of passionate, smart, and driven professionals.

Job Summary:

The Sales Manager will sell exhibit space, sponsorships, and media to marketing decision-makers within a defined geographical territory. They will lead the charge on the high growth potential of the brands by selling comprehensive and integrated marketing packages to new and existing clients. With an emphasis on strategic account management and new business growth, this position is ready for a driven salesperson to have outstanding success.

Day to day Responsibilities:

  • Sell exhibit space, sponsorships, and media to new and existing prospects and customers*
  • Strategically manage an existing territory, developing sales plans and pipelines that will lead to success through the achievement of goals
  • Manage territory and pipeline utilizing Salesforce.com, with strong organizational and planning skills to accomplish daily, weekly, and monthly objectives
  • Make a priority of growing business by acting as a strategic partner for current customers as well as through prospecting and cold calling
  • Leverage the brand content team to help build partnerships and grow relationships
  • Create custom proposals combining client and market-focused data with creative solutions to meet clients’ objectives
  • Develop and grow relationships with current and new accounts through scheduled calls, face-to-face meetings, and by attending industry events when possible
  • Meet and exceed event and product budgeted sales goals
  • Utilize strong interpersonal skills to interact and coordinate with internal departments, including Content, Marketing, and Operations

Qualifications
  • Minimum 3-5 years of managing a territory, selling into new businesses (new logos) as well as managing/reselling existing accounts*
  • Experience selling to large, complex accounts using a consultative selling process
  • Experience with or knowledge of the IT, Service Management, Contact Center, and emerging technology spaces a plus*
  • Experience partnering with and leveraging internal content and subject matter experts
  • BA/BS degree or equivalent required
  • Must have the desire to succeed and a competitive spirit
  • Proven success with and understanding of a structured sales process, including prospecting, building a pipeline, moving opportunities through the sales cycle; proposing, presenting, and discussing solutions with marketing executives and other decision-makers
  • Desire to be perceived as a market evangelist and expert
  • Exemplary high standards for customer service, honesty, and integrity
  • Must be a strong communicator who works well with large, complex teams
  • Strong written and verbal communication skills
  • Ability to take initiative in identifying, addressing, and resolving day to day issues and challenges
  • Experience with Salesforce.com (or similar CRM) and Microsoft Office, particularly PowerPoint and Outlook (Teams a plus)

Preferred Qualification:

  • Prior experience selling B2B media and/or events to technology marketers is a plus*

Additional Information


Why work at Informa

Employee experience is very important to us at Informa. On top of joining a supportive, diverse and ambitious team that welcomes all types of candidates. We are also flexible with different working patterns and prioritizes promotions internally. Our benefits include:

  • Learning and development plan to assist with your career development
  • 15 days PTO plus 9 national holidays, 4 days for volunteering and a day off for your birthday!
  • Competitive Benefits with 401k match
  • Paid parental leave
  • Work with a high quality of specialist products and service
  • Bright and friendly staff who are all “expert’s experts” and additional training and development for helping you achieve your career aspiration
  • ESPP - become a shareholder

We know that sometimes the 'perfect candidate' doesn't exist, and that people can be put off applying for a job if they don't fit all the requirements. If you're excited about working for us and have most of the skills or experience we're looking for, please go ahead and apply. You could be just what we need! We believe strongly in the value of diversity and creating supportive, inclusive environments where our colleagues can succeed. As such, Informa is proud to be an Equal Opportunity Employer. We do not discriminate on the basis of race, color, ancestry, national origin, religion, or religious creed, mental or physical disability, medical condition, genetic information, sex (including pregnancy, childbirth, and related medical conditions), sexual orientation, gender identity, gender expression, age, marital status, military or veteran status, citizenship, or other protected characteristics under federal, state or local law.

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