Event Content Marketing Manager 🔥
Drive content that enhances customer engagement with the our global enterprise software client.
Duties & Responsibilities
Join a communications team in the downtown Austin office of our client, a global leader in enterprise software collaboration tools. As part of a small core local team, you'll coordinate with out-of-state sales, marketing, product, operations and executive management departments to deliver events content pieces that increase brand awareness, develop and advance the company's sales pipeline, and educate and empower attendees. Liaison Creative + Marketing is hiring for this full-time ongoing full-benefits employee position which will be located onsite at the client's offices in downtown Austin with some opportunities for occasional remote work after full ramp-up.
This role is part content marketing manager, part project manager, and requires exemplary organizational and communication skills. We're looking for someone who has experience partnering with Product Marketing and Sales orgs to develop content for Software, IT, and Technology audiences. This is a great fit for a flexible enterprise-level communications professional who
Specific activities include:
- Plan, coordinate, and execute content programs for field and corporate event programs, traveling to up to 10 per year, ranging in size from 500 to 5000 participants
- Facilitate alignment across business groups (product marketing, brand, customer marketing, sales, and field orgs)
- Manage the communication and tracking of milestones; and chasing deliverables prior to due date
- Research and identify external speaker candidates that support overall event goals and objectives, aligned with GTM messaging priorities
- Work internally to identify, recruit, and manage the best SME speakers for each event
- Internally identifying the right stakeholders to provide input for content direction, and collaborate with on content development
- Work with relevant stakeholders to ensure content is leveraged across multiple business channels post-event, enabling events to function as lifecycle marketing content generator
- Work in lockstep with Customer Marketing team to provide white-glove communication and logistics management of C-level customer speakers
- Travel onsite to events, with some weekend travel required. Locations will be half overseas and may include Tokyo, Toronto, Stockholm, Singapore, Munich, and Cologne.
Background & Experience
- 5-7 years of content marketing/executive communications and/or event content experience in the technology sector - Proven track-record in communications and speaker management
- Experience working an international marketing org, and understanding of the importance of content localisation by market
- Demonstrated success working collaboratively and cross-functionally with senior leaders and internal subject matter experts to build and maintain strong partnerships
Hard Skills
- Hands-on experience with Confluence, Jira, and Apple Keynote is a huge plus, but the ability to quickly learn new (Mac) applications is the critical skill. if you haven't used these tools, please connect the experience you do have with similar tools - Ability to work in a fast-paced dynamic environment, managing 20+ projects simultaneously to meet deadlines
- Executive presence and excellent verbal and written communication skills at a senior leader level
Soft Skills
- Creative and pragmatic with a relaxed, yet enthusiastic attitudeDetails
This is an ongoing employee position starting as a Liaison employee onsite embedded within our clients' onsite team with full Liaison benefits. Direct hire to client side is likely after 6-12 months. Details will be provided during the interview process. We are seeking candidates with immediate local availability for in-person interviews. If you are applying from outside of central Texas, be sure to provide date-specific relocation plans in the "How does this opportunity fit you?" section of our application.Compensation
Based on experience.Benefits
Full employee benefits package includes 100% Liaison-paid medical and dental insurance; Paid vacation/sick and holiday leave; 401k program with company matching; Short- and long-term disability insurance; Paid group term life insurance; Optional supplemental insurance and life coverage; Optional Pet Insurance; Those enrolled in our medical plan get free enrollment in our Wellness Program and Employee Assistance Program.
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Liaison Creative + Marketing