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Email Campaign Manager 🔥


Civic Nation seeks an Email Campaign Manager for its Communications team. Reporting to the Director of SMS & Email, this candidate will be responsible for overseeing and managing the When We All Vote email program and serving as a collaborative and supportive member of the Civic Nation Communications team. This includes creating the strategy and content calendar for the program, as well as managing the execution and production of all emails. The candidate must have previous experience writing, producing, and developing content for digital programs and email campaigns, and developing and maintaining email fundraising programs, preferably in the nonprofit, electoral, and/or political advocacy space.

ABOUT THE COMMUNICATIONS TEAM

The communications team is focused on telling the story of Civic Nation’s work. Through creative messaging, digital activations, media relations, and more, the communications team lifts up the work of all seven Civic Nation initiatives. 

This role will work heavily with the When We All Vote initiative. Co-chaired by Michelle Obama and launched in 2018, When We All Vote is on a mission to increase participation in every election and close the race and age voting gap by changing the culture around voting, harnessing grassroots energy, and strategic partnerships to reach every American.

ABOUT CIVIC NATION

Civic Nation [1] is a home for changemakers who inspire, educate, and activate people around the issues that will define this generation. We empower people to take on the biggest challenges of our time — strengthening democracy; fostering civic engagement, social justice, and voter participation; addressing public health crises; fighting for gender equity; and more. At Civic Nation we house some of the most innovative campaigns organizing for progress across the country including ALL IN Campus Democracy Challenge, It’s On Us, Made to Save, We The Action, End Rape on Campus, The United State of Women, and When We All Vote, co-chaired by Michelle Obama.

Civic Nation drives real, meaningful change by shifting culture, systems, and policy. We organize at every level and serve as a connector — of people and programs, of grassroots activists and leaders of industries and organizations, of ideas and the resources to make them a reality. Our goal is to empower individuals, companies, institutions, and organizations to create a more inclusive, equitable America.

YOUR IMPACT

  • Oversee and manage the When We All Vote and My School Votes email programs. This includes developing the strategy for the program, as well as managing the execution and production. 
  • Develop content calendars and fundraising goals, write compelling emails, navigate and manage approvals process, execute testing and production, and optimize based on performance and feedback.
  • Collaborate on the email calendar with the When We All Vote team and Civic Nation email team to ensure cohesion of the email programs for all of Civic Nation’s initiatives. 
  • Develop unique voices from the team, volunteers, and celebrity ambassadors through our email program. 
  • Facilitate A/B tests to ensure best email performance and present email metrics to both the Civic Nation email team and When We All Vote staff regularly. 
  • Maintain an awareness of best practices and trends in the email space, offer ideas for testing and optimization of emails, and incorporate lessons from others in the sector and from our team’s experiences in an ongoing way. 

YOUR EXPERIENCE

  • 3+ years of experience managing, writing, and editing draft copy for fundraising and organizational email programs. 
  • Experience working with email, digital production, and fundraising tools, such as EveryAction, Action Network, ActBlue, etc. 
  • Comfortable writing in new and different voices and tones for digital content. 
  • Experience working with analytics to make strategic decisions regarding email content and digital campaign planning.
  • Experience conducting A/B email tests for both fundraising content and organizing content. 
  • Experience creating a content/email calendar and project managing email or digital campaigns. 
  • Experience providing strategic digital advice to senior staff. 
  • Ability to work with diverse communities and individuals with varying perspectives.

YOUR COMPETENCIES

  • A strong commitment to Civic Nation’s mission.
  • Outstanding attention to detail. 
  • Ability to plan, prioritize, coordinate, and manage projects. 
  • Ability to make decisions and solve problems independently, effectively, and creatively.
  • Ability to simultaneously juggle multiple projects while also consistently meeting goals.
  • Excellent analytical, communication, teamwork, and people skills.
  • Demonstrated flexibility and openness in responding to changing work priorities.
  • Ability to work independently and in a team environment.

SALARY & BENEFITS

The Washington, DC-based salary range for this position is $70,000 - $80,000 (will be adjusted for cost of labor for the incumbent's work location) annually, commensurate with experience. Our comprehensive benefits plan includes 100% employer-paid health, dental, and vision insurance for employees, flexible paid time off, paid family & medical leave, access to a 401k plan, and more.

MANDATORY COVID-19 VACCINATION POLICY

Civic Nation is committed to protecting our employees and our communities from COVID-19. Toward that goal, and in consideration of guidance released by the U.S. Centers for Disease Control and Prevention (CDC), and a variety of public health authorities and professional organizations, Civic Nation has implemented a mandatory COVID-19 vaccination policy for its employees.

All employees are required to be fully vaccinated for COVID-19 as a term and condition of employment at Civic Nation unless an exemption or deferral has been approved. Individuals are considered fully vaccinated two weeks after they get their second dose of a messenger RNA (mRNA) vaccine, such as Pfizer-BioNTech or Moderna, or two weeks after a single dose of the Janssen/Johnson & Johnson vaccine.

New employees must be fully vaccinated before their start date unless an exemption due to a medical condition or a sincerely held religious belief or practice is granted.

TO APPLY

To apply, submit a cover letter and resume at this link [2]. The cover letter addressed to Katherine Swanson, should be concise, compelling, and include why you would like to work for Civic Nation. Applications will be accepted on a rolling basis until the position is filled. 

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At Civic Nation, diversity, equity, and inclusion are directly aligned with the fundamental belief that people are inherently capable but often lack opportunity. We know that a diverse workforce allows us to see problems in more nuanced ways, creating the thought leadership needed to fulfill our mission and reach our goals. Civic Nation is an equal opportunity employer and welcomes people from all backgrounds, experiences, abilities, and perspectives to apply.


  1. https://civicnation.org/
  2. https://grnh.se/25ec34c34us

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