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Digital Content & Marketing Specialist 🔥


FreeWill is an award-winning, social-good startup that has raised more than $3 billion for high impact nonprofits since we were founded in 2017. We’ve been featured in the New York Times, Forbes, Oprah’s magazine, and have even been named to Town & Country’s “Top 50 Philanthropists” list.

All of this is because we’ve figured out how to make some powerful (but complicated!) ways to donate much easier and more accessible. Our products make things easier for the donors who want to change the world and for nonprofits doing heroic work around the planet.

In the last 4 years, we’ve grown from 5 people to 95+ (all smart, tenacious, and kind), and continue to grow quickly. We’d love to have you be a part of this adventure.

Full-time • Excellent Benefits • Work from Anywhere in the US (except CO, AL, or LA)

About the role

We are looking for a Digital Content & Marketing Specialist to play an integral role in growing our brand presence among nonprofits across the country. This role will work closely with our growth and partnerships teams to develop and write sales, thought leadership, and lead nurturing content for nonprofit prospects.

This role reports to our Growth Lead, Simone Kovacs, and can be remote or based out of New York City.

The goals

  • Write and create outstanding content to increase site traffic and drive leads for our partnerships team
  • Position FreeWill as a thought leader on nonprofit fundraising for planned and major giving
  • Nurture prospects to reduce the sales cycle and grow interest in FreeWill’s products

The tactics

  • Work closely with the growth and partnerships teams to understand the nonprofit landscape and strategize content development
  • Write and publish digital blog and thought leadership content
  • Produce sales-enablement content, such as downloadable resources, case studies, and reports
  • Develop nonprofit trainings and webinars
  • Stay on top of fundraising and planned giving best practices and techniques
  • Develop and write email campaigns

Requirements

  • 4+ years experience in digital content creation and lead generation
  • Superior written and verbal communication skills
  • Excellent storytelling abilities
  • Strong understanding of SEO practices, Google Analytics, and keyword research
  • Knowledge of nonprofit fundraising space is a plus
  • Experience with email marketing, nurture, and automation is a plus
  • Intellectual curiosity that drives a willingness to learn and take on new challenges
  • Comfortable moving quickly in a fast-paced environment
  • Project management and problem-solving mentality
  • Technical understanding of HTML/CSS is a plus

Benefits

In addition to our aim to help raise $1T for high impact nonprofits and a kind and joyful work environment, full time employees at FreeWill are eligible for the following benefits:

  • Work from home
  • Unlimited PTO
  • Professional development: We’ll cover up to $1,000 annually in expenses related to trainings, books, online resources, or conferences that will make you better at your job (i.e a Salesforce conference) or improve the FreeWill community (i.e. books on anti-racism).
  • $250 monthly co-working budget which can be used for local co-working spaces (for team members located outside of the NYC metro only).
  • $300 annual budget to outfit your home office or cover utility bills
  • Staff holidays and FreeDays (periodic one day office closures to rest and refresh)
  • Company stock options
  • 401k
  • Medical/Dental/Vision (some single coverage medical plans are 100% employer paid, subsidized rates for spousal, parent-child, and family coverage)
  • Free One Medical membership
  • Paid parental leave
  • Fully paid trips, such as an annual work retreat in a relaxing location

FreeWill is an equal opportunity employer and we value diversity. We are committed to finding talent that is not determined on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

We are a remote-first company that’s able to hire in 47 states and D.C. Unfortunately, we are unable to hire in Colorado, Alabama, or Louisiana at this time. We also can’t sponsor working visas, so all applicants will need to have work authorization in the US.

Excited about our mission? Success in serving nonprofit partners requires our dedication to building a diverse, equitable, and inclusive team. We encourage people from underrepresented backgrounds and all walks of life to apply. We can’t wait to learn with and from you.

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