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Social Media Manager 🔥


Position Title: Social Media Manager
Reports to: Associate Director, Digital Marketing

Location: Boston (minimal travel) Preferred


Position Overview


The Social Media Manager leads the planning, implementing, managing, and monitoring of PIH’s organic social media strategy in order to increase awareness, grow the community of supporters, and ultimately increase small gift donations. Serving as the primary communicator with PIH’s more than 500k+ fans and followers with support from the Social Media Specialist, the Manager is responsible for building an online community through creative content, social listening, innovative events and partnerships, and new platforms. As an integral member of the Marketing and Communications team, this role must be able to juggle multiple assignments and collaborate effectively with team members at all levels of the organization in a fast-paced environment.


Responsibilities

  • Build PIH’s social media presence by maintaining a solid online presence via a regular/timely publishing schedule, strong/engaging content, and optimization.
  • Manage and mentor the Social Media Specialist and oversee the day-to-day organic social media development and implementation in support of increasing and engaging the supporter base.
  • Establish a strategy and voice for each social media platform based on the branding and audience insights.
  • Collaborate with content producers on social direction, content and assets needs (photos, videos, gifs, graphics, etc.), and production of deliverables.
  • Monitor emerging topic trends on social media using insight from BrandWatch. Highlight trends PIH should be a part of and outline a plan of action.
  • Lend expertise as needed to organization’s coordination sites and clinical programs. Train and mentor global communications specialists on social media
  • Liaise with external partners and influencers for social media activations and virtual events.
  • Measure and report on relevant KPIs across platforms. Oversee development of weekly and monthly dashboards.
  • Stay up-to-date with latest social media best practices and technologies. Make recommendations for new channels and opportunities to expand audiences.


Qualifications

  • Bachelor’s degree required, preferably in marketing, communications, journalism, or related field.
  • 3-5 years of experience in managing social and digital campaigns and staff.
  • A strong writing background including experience writing copy for a variety of digital platforms, under tight deadlines.
  • Strong understanding of social media and digital analytics (native platforms, google analytics)
  • Excellent collaborator, engaging in cross-department planning and strategy sessions, with exposure to all staff and levels of the organization.
  • Interest and knowledge of new and emerging social and digital industry trends.
  • Strong project management skills and attention to detail.
  • Experience with social media tools (BrandWatch, Sprout Social, Facebook Business Suite, Later, etc)
  • Able to work occasional nights and weekends.
  • Exemplary interpersonal skills; ability to collaborate effectively with culturally diverse staff across departments and country.
  • Interest in social justice strongly desirable.


Organizational Profile

Partners In Health (PIH) is a non-profit, global health organization that fights social injustice by bringing the benefits of modern medical science first and foremost to the most vulnerable communities around the world. PIH focuses on those who would not otherwise have access to quality health care. PIH partners with the world’s leading academic institutions to create rigorous evidence that shapes more sound and all-inclusive global health policies. PIH also supports local governments’ efforts to build capacity and strengthen national health systems. As of today, PIH runs programs in 11 countries (Haiti, Peru, Rwanda, Mexico, Sierra Leone, Liberia, Malawi, Lesotho, Russia, Kazakhstan, Navajo Nation), where it provides direct care to millions of patients, through public facilities and community engagement.


Partners In Health (PIH) is committed to the fundamental principle of equal opportunity and equal treatment for every prospective and current employee. It is the policy of PIH not to discriminate on the basis of race, color, national or ethnic origin, ancestry, age, religion, creed, disability, sex and gender, sexual orientation, gender identity and/or expression, military or veteran status, or any other characteristic protected under applicable federal, state or local law. PIH works in and with a number of governments in and outside the U.S., and to the extent applicable, this statement is intended to incorporate the prohibition of any unlawful discrimination covered by applicable laws in such countries, states and municipalities.

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